In the E-Commerce Professional course, the Somexcloud team will provide you with up-to-date know-how in the e-commerce business in 10 modules of 3.5 hours each. Afterwards, as an E-Commerce Professional, you will be able to understand the current market and your specific situation, and make informed decisions about when an online shop is worthwhile and how to implement it.
This course is ideal for you if you are responsible for planning and setting up your e-commerce activities or are a private e-commerce operator.
What makes this course special
You will develop an e-commerce strategy for your company in the form of a final project, which will be reviewed and refined by the online experts and your fellow course participants. Afterwards, your strategy will be ready for immediate implementation. It should cover the topics of strategy, platform, marketing, logistics, and finance in approximately six pages and, using your own case study, demonstrate which measures need to be taken to succeed in online retail.
Why e-commerce is indispensable today
50% of online shopping today is done via smartphone. Despite this extreme trend, still too few companies have an online shop. You will learn about digital business models in both the B2B and B2C sectors.
Module
The modules provide an overview of what to expect in the near future. E-commerce encompasses the entire online business process for selling products or services. You will discuss current trends and facts and compare different business models. Furthermore, you will learn what e-commerce actually means for your organization in terms of costs and resources, interfaces, technology, marketing, and logistics.
Technology
Technical aspects are also discussed, such as which are the leading systems on the market or how to integrate third-party systems.
marketing
Digital marketing for your e-commerce business isn't easy. You need a high ROI. Our experts will reveal the most common measures and which processes make sense.
Fazit
After this course, you will not only have a ready-made e-commerce strategy, but also
Here you will find all the details about the E-Commerce Professional course as well as our information evening about the course.
