Compact Digital Knowledge

Digital Wissen Kompakt Logo

A series of events for doers who want to know more than just PowerPoint slides. We’ll show you what works—and what doesn’t—behind the scenes. The event series consists of three themed evenings, during which we’ll cover the basics, delve deeper into the topics, and explore opportunities for growth in these areas.

This way, you'll be able to keep up with the rapid changes in the market and always stay one step ahead of the competition!

Because tomorrow is already yesterday. Nothing illustrates this saying better than developments on the internet. Is TikTok even worth it? How can my company use NFTs? In what direction are digital models heading? And what do I actually need funnels for, and why haven’t I heard of them?

LinkedIn Training for your team

Evening 1: How & Why TikTok—What Tools Do I Really Need?

Evening 2: How to Create Content Systematically Without Much Effort

Evening 3: Growing Your Presence on TikTok to Generate Customers and Leads

TikTok is becoming increasingly relevant for business professionals and in the B2B sector as well. The platform has long since surpassed Instagram and YouTube in the video space. Lead generation and branding are also possible today, and those who produce content can repurpose it for other platforms. We’ll take a pragmatic and practical approach to showing you what you need to know about TikTok today.

LinkedIn Training for your team

Evening 1: Basics and Technology – We'll Create Our First NFT

Evening 2: Growth and Promotions of NFTs

Evening 3: Where Are NFTs Headed in Terms of Utility?

Even though NFTs (non-fungible tokens) are still in their infancy, there are many possibilities and opportunities in this field, even for companies. However, there are still numerous myths and misconceptions—we’re here to set the record straight.

Digital Selling—Selling Beyond LinkedIn

Evening 1: Fundamentals and Systems—What Works and What Doesn't

Evening 2: How to Generate New Leads on an Ongoing Basis

Evening 3: How Can I Grow Using Mini Products, MIP, and Leads

Digital & Social Selling—but without all the guru-speak. What really works, backed by real numbers and examples.

Attracting New Customers with Funnels
 

Evening 1: Fundamentals and Systems—What Can I Expect?

Evening 2: We'll Build a Funnel in One Evening

Evening 3: Growing with Funnels, Analyzing and Optimizing Effectively

A funnel is a proven system for attracting new customers. Together, we'll explore and build a system that's scalable—and works precisely because it's scalable.

There are many different types of digital sales, but what they all have in common is that they offer a way to provide your customers with unique experiences. Whether you’re selling a unique NFT, creating a TikTok video, or closing a sale, digital selling lets you reach your customers in a whole new way.

Digital sales are the future of sales, and with these tools, you'll always be one step ahead. If you aren't using them yet, now is the time to start. NFTs, TikTok, sales funnels, and digital selling are all on the rise in the digital world. They all have one thing in common: they are extremely powerful and effective when it comes to reaching and convincing people. NFTs are the latest innovation in the field of digital currencies. TikTok is the fastest-growing social media platform. Funnels are an extremely effective tool for guiding potential customers through the buying process. And digital selling is the future of sales—it’s fast, easy, and extremely effective.

So—what are you waiting for? True to the motto: small budget, big impact.

The events take place in person and are accompanied by online content, checklists, and an online community on LinkedIn and Geneva.

Those who attend the events will receive a discount of up to 10% on upcoming events. The event series concludes with certifications. The certificates can be used on LinkedIn, for example, as proof of achievement.